Full Time

Posted 4 months ago

Job Summary

We are looking for a dynamic and target-driven Area Sales Manager – Agri Specialist for a leading Pipes & Fittings manufacturing company. The candidate will be responsible for driving sales growth in the agriculture segment through dealer network expansion, farmer engagement, distributor management, and promotion of irrigation and agri-related products in the assigned territory.

The ideal candidate should have strong experience in agricultural sales, irrigation products, agri-inputs, or rural market development.

Key Responsibilities

Develop and expand the agri business in the assigned territory.
Appoint and manage dealers, distributors, and channel partners.
Promote agricultural and irrigation products among farmers and agri influencers.
Achieve monthly, quarterly, and annual sales targets.
Conduct field visits and market surveys to identify new business opportunities.
Build strong relationships with farmers, contractors, agri dealers, and influencers.
Organize farmer meets, product demonstrations, and promotional activities.
Coordinate with government departments, irrigation consultants, and rural institutions where required.
Ensure timely collections and maintain healthy outstanding levels.
Track competitor activities, pricing, and market trends.
Prepare sales reports, market feedback, and territory performance analysis.
Ensure proper implementation of sales and branding strategies in rural markets.

Required Skills

Strong understanding of agricultural products and irrigation solutions.
Excellent dealer/distributor management skills.
Strong rural market penetration and relationship-building ability.
Good communication, negotiation, and presentation skills.
Ability to conduct product demonstrations and farmer engagement activities.
Sales target achievement and territory management capability.
Working knowledge of MS Excel, ERP/SAP preferred.

Area Sales Manager(ASM)- Agri Specialist