Founding Account Executive (US B2B SaaS)

This role is for one of Weekday’s clients

Min Experience: 5+ years
Location: Bengaluru, Karnataka, India
JobType: full-time

We are looking for a high-performing Founding Account Executive to build and establish the B2B sales motion for the US market from the ground up. This is the first sales hire for the B2B business and offers the opportunity to own the complete sales cycle while shaping the processes, playbook, and go-to-market strategy.

The role will leverage an existing user base and inbound demand while simultaneously building a strong outbound pipeline. The ideal candidate is a full-cycle sales professional with experience in early-stage B2B SaaS environments who is comfortable operating independently, creating sales processes from scratch, and engaging directly with founders and senior stakeholders.

This is an individual contributor role with a clear path toward building and leading a future sales organization.

Requirements

Key Responsibilities

• Own the complete B2B sales cycle for the US market, including prospecting, discovery, product demonstrations, negotiation, and closing.
• Qualify, prioritize, and convert inbound leads generated through existing users, marketing initiatives, and product-led demand.
• Build and manage an outbound sales engine by defining the ideal customer profile, target accounts, messaging, sequences, and outreach channels.
• Identify opportunities to convert individual or self-serve users into team- and organization-level B2B accounts.
• Conduct consultative discovery to understand customer workflows, business challenges, and purchasing requirements.
• Develop compelling value propositions and tailor product narratives for business and executive buyers.
• Establish the foundational sales playbook, including qualification frameworks, objection handling, pricing discussions, negotiation strategies, and close plans.
• Set up and maintain the sales technology stack, including CRM processes, pipeline stages, forecasting, reporting, and sales hygiene.
• Partner closely with founders and product teams to communicate customer insights, market feedback, objections, and competitive intelligence.
• Collaborate with marketing on demand-generation initiatives, campaigns, product launches, and content supporting the B2B sales funnel.
• Own revenue quotas, pipeline targets, and sales performance metrics with a focus on building predictable and repeatable revenue.
• Monitor sales performance and continuously optimize prospecting, qualification, conversion, and closing processes.
• Help establish the foundation for future sales hiring, onboarding, training, and team development as the business scales.

Qualifications & Experience

• 5+ years of experience in B2B SaaS sales, with a proven track record of closing US-based customers from India.
• Experience working in an early-stage startup environment and contributing to a 0-to-1 or 1-to-10 revenue journey.
• Demonstrated ownership of the complete sales cycle, with significant experience generating and closing self-sourced pipeline.
• Experience selling product-led SaaS solutions to teams and organizations and converting bottom-up product adoption into enterprise or B2B opportunities.
• Strong discovery, consultative selling, negotiation, and commercial skills.
• Ability to sell business value and outcomes rather than relying solely on product features.
• Comfortable operating in an environment where sales processes and playbooks are still being established.
• Strong familiarity with modern sales technologies and AI-assisted sales tools.
• Excellent written and verbal English communication skills, with the ability to engage effectively with US-based executives and decision-makers.
• Willingness to work US time-zone hours.

Good-to-Have Experience

• Experience selling SaaS products in the AI, productivity, design, or technology space.
• Experience as the first sales hire at a startup.
• Experience building an outbound sales function from scratch.
• Experience developing sales playbooks, GTM processes, and early-stage revenue strategies.

What We Are Looking For

We are looking for an entrepreneurial and highly driven sales professional who thrives in an early-stage environment and enjoys building from the ground up. The ideal candidate should be equally comfortable prospecting independently, conducting executive-level conversations, closing complex deals, and creating the processes required for a scalable sales organization.

You should be commercially sharp, highly customer-focused, data-driven, and comfortable working directly with founders and senior leadership. This role is ideal for someone who wants significant ownership and is excited by the opportunity to become the foundation of a growing US B2B sales organization.

Opportunity & Growth

• Become the founding commercial hire responsible for establishing the US B2B sales motion.
• Work directly with founders on pricing, positioning, sales strategy, and go-to-market execution.
• Leverage an established product and user base to build a scalable B2B revenue engine.
• Have significant ownership over sales strategy, processes, pipeline, and revenue outcomes.
• Clear opportunity to progress into a sales leadership role as the commercial organization expands.
• Work with modern sales and productivity technologies while helping shape the future sales organization.