In-store Customer Service Assistant
Reliance Retail
Job Title: Customer Service Associate (CSA) Department: Retail Operations
Reports To: Store Manager / Assistant Store Manager
Job Purpose
To deliver excellent customer service by assisting customers, driving sales through effective product recommendations, and ensuring smooth store operations.
Key Responsibilities
Greet customers warmly and understand their needs.
Provide accurate information about products, features, pricing, and promotions.
Drive sales through upselling and cross-selling.
Operate POS systems for billing, returns, and exchanges.
Ensure proper display of merchandise and maintain store cleanliness.
Handle customer queries and complaints professionally.
Follow company policies, SOPs, and safety guidelines.
Support inventory management and stock replenishment.
Key Skills & Competencies
Strong communication and interpersonal skills
Customer-focused attitude
Basic computer and POS knowledge
Sales orientation and negotiation skills
Problem-solving ability
Teamwork and adaptability
Qualifications & Experience
- Minimum 10th / 12th pass (graduate preferred)
- 04 years of experience in retail or customer-facing roles
Performance Indicators (KPIs)
Customer satisfaction score
Sales conversion rate / Average Bill Value (ABV)
Billing accuracy
Attendance and punctuality
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