Senior Marketing Executive - Brand
We are looking for a dynamic and enthusiastic Mall Marketing Senior Executive to support the execution of marketing and promotional initiatives . This role involves working closely with the Mall Marketing Head and Managers to execute marketing strategies, coordinate with various stakeholders, and ensure effective on-ground implementation of events and activities.
Key Responsibilities:
On-Ground Activations:
Plan and execute community engagement activities such as society activations, school tie-ups, and local community events to increase footfall and brand presence.
Event Coordination:
Assist in organizing and managing mall events and promotional activities, ensuring seamless execution in alignment with the marketing calendar.
Social Media Coordination:
Liaise with social media agencies for campaign planning, execution, content alignment, and timely delivery of creatives.
Vendor Management:
Coordinate with vendors and service providers to ensure smooth logistics and timely execution of events and activations.
Reporting & Feedback:
Collect feedback from activities and assist in preparing basic reports for management review.
Desired Candidate Profile:
Strong interpersonal and communication skills
Energetic, proactive, and willing to work on-ground
Ability to multitask and coordinate with internal and external stakeholders
Basic understanding of social media platforms and event promotions
Well-organized with good time management skills
Comfortable with field work and weekend activities (as required)
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