Company Description

Digi Clan is a global digital media company specializing in performance marketing. With over 5 years of experience in digital marketing and consumer intelligence, we drive quality traffic to our brands across 5+ markets. We work in global e-commerce, performance marketing, and affiliate marketing, and have several in-house e-commerce brands grown from scratch.

We are seeking a results-driven and creative Digital Marketing Specialist to join our team and help us achieve our marketing goals and objectives.

Role Description

This is a full-time on-site role for a Digital Marketing Specialist located in Gwalior. The Digital Marketing Specialist will be responsible for day-to-day tasks such as social media marketing, digital marketing, web analytics, online marketing, and communication. Your role will encompass a wide range of digital channels and strategies, with the primary goal of increasing brand awareness, driving traffic, and generating leads.

Key Responsibilities:

Develop and execute comprehensive digital marketing strategies to drive online traffic and engagement.

Manage and optimize our website to ensure it is user-friendly, visually appealing, and effectively converts visitors into leads or customers.

Plan and execute paid advertising campaigns (Google Ads, Facebook Ads, etc.) to increase visibility and conversions.

Monitor and analyze the performance of digital marketing campaigns using tools like Google Analytics and make data-driven improvements.

Manage and nurture email marketing campaigns, ensuring the delivery of relevant and engaging content to subscribers.

Research and monitor market trends and consumer demands to identify new product opportunities.

Evaluate potential products for quality, market fit, pricing, and profit margins.
Assist in the creation of product listings, including product descriptions, images, and pricing.
Stay up-to-date with industry trends, emerging technologies, and consumer preferences to adapt the product selection strategy accordingly.

Stay up-to-date with industry trends, best practices, and emerging digital marketing technologies.

Qualifications

Social Media Marketing and Communication skills
Digital Marketing and Online Marketing skills
Proficient in web analytics tools and software
Experience in running digital marketing campaigns
Adept at creating and optimizing content for various digital channels
Strong analytical skills to measure and analyze campaign performance
Bachelor's degree in Marketing, Communications, or a related field
Experience with affiliate marketing is a plus
Certifications in Google Analytics, Google Ads, or similar platforms are a plus

If you have a passion for identifying unique and exciting products, an eye for market trends, and the desire to contribute to the growth of our e-commerce business, we'd love to hear from you!

To apply, please send your resume and a cover letter outlining your relevant experience to [hiring@ecommifymedia.com].