SEO Executive/ SEO Analyst/ Sr. SEO Job Description Template
Our company is looking for a SEO Executive/ SEO Analyst/ Sr. SEO to join our team.
Responsibilities:
- Provide creative ideas for content marketing and update website;
- Understanding of search engine algorithms and ranking methods;
- Acquire insight in online marketing trends and keep strategies up-to-date;
- Need to monitor daily performance metrics to understand SEO strategy performance;
- Plan and monitor the ongoing company presence on SMM (Twitter, Facebook etc.);
- Should review and analyse client sites for areas that can be improved and optimized;
- Able to complete competitive analysis of other companies within the industry;
- Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness;
- Able to research SEO keywords to use throughout the company’s website and marketing materials;
- Maintain partnerships with media agencies and vendors;
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.);
- Candidate should set measurable goals that demonstrate improvement in marketing efforts;
- Familiarity with WordPress or other content management systems;
- Experience with SEO industry programs, such as Google Analytics or Adobe Analytics;
- Able to develop optimization strategies that increase the company’s search engine results rankings.
Requirements:
- Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.);
- Working knowledge of ad serving tools (e.g., DART, Atlas);
- Skills and experience in creative content writing;
- Excellent communication and interpersonal skills;
- Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM;
- Analytical mindset and critical thinking;
- Ability to work within a team and independently;
- Excellent understanding of digital marketing concepts and best practices.