Outreach Specialist Job Description Template
Our company is looking for a Outreach Specialist to join our team.
Responsibilities:
- Improve site rankings and increase brand awareness through outreach and digital PR practices;
- Research and test new PR and link building tactics;
- Create content with outreach and PR potential;
- Pitch and place content with top-tier publications via networking and relationship building;
- Perform outreach to website owners, bloggers, journalists, major media outlets, and influencers;
- Build outreach email lists for content promotion campaigns;
- Track and report progress to managers and clients.
Requirements:
- Excellent negotiation and persuasion skills;
- An awareness of the competitive business environment in which they work;
- Knack for networking and connecting with people digitally;
- Up-to-date with the latest trends and best practices in online marketing and measurement;
- Impeccable attention to detail;
- Strong written and persuasive communication skills – mastery of the English language is key;
- Top-level Internet research skills & ability to navigate social networks;
- 1 to 4 year experience in SEO/PR/Journalism;
- Strong Microsoft Office skills.