PPC Expert

PPC Expert Job Description Template

Our company is looking for a PPC Expert to join our team.

Responsibilities:

  • Work with the PPC Manager to ensure all paid search activity falls in line with the larger search marketing and digital marketing strategy;
  • Perform keyword research and manage all bid management for your clients;
  • Manager and subsequent clients;
  • Plan, optimise, implement and manage paid search campaigns for a variety of clientas;
  • Develop near and long-time paid search strategies and campaigns for clients;
  • Ensure PPC campaigns are up and optimised according to brief and best practice guidelines;
  • Manage medium to large-sized PPC budgets;
  • Help to define PPCs strategies for a host of clients;
  • Keep up to date with the latest industry trends;
  • Work with the content team to ensure landing pages are effectively optimised for all PPC campaigns to ensure maximum ROI and conversion is possible;
  • Analyse activity and performance of all paid search. campaigns and report findings back to the PPC.

Requirements:

  • Effective account management skills;
  • Strong working knowledge of Google AdWords and all paid search platforms;
  • 2-5 years of experience in a similar role (preferably client-side);
  • Strong numerical and analytical skills;
  • Good communication skills to interact with the international clients;
  • Proven track record in driving successful PPC and paid search campaigns;
  • Passion for PPC and digital marketing in general;
  • Good working knowledge of Google Analytics;
  • Strong track record in managing medium to large-sized budgets;
  • Google AdWords certification preferable;
  • Looking for immediate joiners only;
  • Effective communication and reporting skills;
  • Strong attention to detail.