Social Media Executive

Social Media Executive Job Description Template

Our company is looking for a Social Media Executive to join our team.

Responsibilities:

  • Optimize campaigns and funnels to maximize efficiency and performance of key metrics;
  • Track and analyze the ongoing testing of all marketing efforts, including ads, funnels, and social media post;
  • Creating and promoting company blog on a weekly basis;
  • Works with other departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages;
  • Must have good writing skills;
  • Producing a consistent brand message across all the social media channels;
  • Assist with the general day to day administrative tasks;
  • Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement;
  • Monitor SEO and web traffic metrics;
  • Handle Social Media pages on all platforms (Facebook, Instagram & Twitter etc.) and the blog;
  • Create & manage all Social Media campaigns;
  • Producing content for social media including images & videos etc;
  • Daily social media management (Facebook, Twitter, Instagram);
  • Responding to any mentions over social media platforms like Facebook, Twitter, Pinterest, Instagram and Google+ and engage with the social media users;
  • Oversee all aspects of Social Media communication, engagement and marketing.

Requirements:

  • Location- Andheri East, Mumbai;
  • Certifications in Google Adwords, Facebook Ads (Blueprint Certifications), Twitter Flight School or other related online courses is a plus;
  • Monitor analytics and propose viable ideas;
  • Proof-reading the content before posting;
  • Work with our Strategist to create and implement campaigns;
  • Content development ability to create engaging conversations on social media platforms;
  • Freshers with 0-6months may apply;
  • Knowledge of Google Sheets / Excel;
  • Digital Marketing;
  • Strong written communication skills;
  • In-depth knowledge of social media platforms such as Facebook, Twitter, Linkedin;
  • Provide support to our team during live and offline events;
  • Manage and optimize brand pages and find innovative ways to encourage ticket sales/conversion;
  • Knowledge of web analytics tools;
  • Write, edit and publish engaging posts for various social networks, including Facebook, Twitter and Instagram.