Social Media Executive Job Description Template
Our company is looking for a Social Media Executive to join our team.
Responsibilities:
- Optimize campaigns and funnels to maximize efficiency and performance of key metrics;
- Track and analyze the ongoing testing of all marketing efforts, including ads, funnels, and social media post;
- Creating and promoting company blog on a weekly basis;
- Works with other departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages;
- Must have good writing skills;
- Producing a consistent brand message across all the social media channels;
- Assist with the general day to day administrative tasks;
- Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement;
- Monitor SEO and web traffic metrics;
- Handle Social Media pages on all platforms (Facebook, Instagram & Twitter etc.) and the blog;
- Create & manage all Social Media campaigns;
- Producing content for social media including images & videos etc;
- Daily social media management (Facebook, Twitter, Instagram);
- Responding to any mentions over social media platforms like Facebook, Twitter, Pinterest, Instagram and Google+ and engage with the social media users;
- Oversee all aspects of Social Media communication, engagement and marketing.
Requirements:
- Location- Andheri East, Mumbai;
- Certifications in Google Adwords, Facebook Ads (Blueprint Certifications), Twitter Flight School or other related online courses is a plus;
- Monitor analytics and propose viable ideas;
- Proof-reading the content before posting;
- Work with our Strategist to create and implement campaigns;
- Content development ability to create engaging conversations on social media platforms;
- Freshers with 0-6months may apply;
- Knowledge of Google Sheets / Excel;
- Digital Marketing;
- Strong written communication skills;
- In-depth knowledge of social media platforms such as Facebook, Twitter, Linkedin;
- Provide support to our team during live and offline events;
- Manage and optimize brand pages and find innovative ways to encourage ticket sales/conversion;
- Knowledge of web analytics tools;
- Write, edit and publish engaging posts for various social networks, including Facebook, Twitter and Instagram.