Digital Marketing Strategist / Manager

Digital Marketing Strategist / Manager Job Description Template

Our company is looking for a Digital Marketing Strategist / Manager to join our team.

Responsibilities:

  • Find and target audiences;
  • Design, build and maintain our social media presence;
  • Identify trends and insights, and optimise spend and performance based on the insights;
  • Improving the usability, design, content, and conversion of the company website;
  • Create & share Reports with Clients;
  • Collaborate with internal teams to Develop and manage website content;
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs);
  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns;
  • Develop and manage digital marketing campaigns;
  • Collaborate with internal teams to create landing pages and optimise the user experience;
  • Review new technologies and keep the company at the forefront of developments in digital marketing;
  • Interact with clients & build relationships;
  • Collaborate with internal teams for Developing, Executing, and Managing company website development strategy.

Requirements:

  • Good experience in B2B marketing and Lead Generation;
  • Excellent communication and organisational skills;
  • Solid knowledge of website analytics tools (e.g., Google Analytics);
  • High quality professional content creation skills;
  • Proven working experience in digital marketing.