Digital Marketing Executive Job Description Template
Our company is looking for a Digital Marketing Executive to join our team.
Responsibilities:
- Design and development via means of coral draw, Photoshop etc.(Preferred);
- Email Marketing;
- Some knowledge of WordPress;
- Analytical mindset and critical thinking;
- Monitoring the quality of commissioned content;
- Launching optimized online advertisements to increase company sales brand awareness;
- Promoting Story on Social Bookmarking Websites. Social Media Marketing with Blogs;
- Identify new digital marketing trends and ensure that the brand is in front of the industry developments;
- Internal linking optimization and external link building. Conceptualise, research and execute link building campaigns;
- Copy-editing, restructuring, proofing and checking content to prescribed quality standards, procedures and house style;
- Providing key feedback to product/tech/sales team to optimize website/apps/sales process to meet key business goals;
- Creating and executing E-mail based marketing campaigns;
- Collaborate with designers to improve user experience;
- Experience with social media, Google tools and SEO/SEM. Skills and experience in creative content writing;
- Critical thinker and problem-solving skills.
Requirements:
- Can work independently and with a small team locally and nationally;
- Good verbal and written communication skills;
- Working knowledge of search engine optimization practices (Both on page and off page);
- Should be excellent into written communications;
- Good knowledge on digital marketing;
- MBA;
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends);
- Collaborate with designers to improve user experience;
- Ability to work well in a team. Effective interface with product and service delivery teams;
- Having in depth knowledge of back link building ( No paid Campaign);
- Experience of Facebook, Google Ads;
- Experience in Social Media Optimization-SMO;
- Deliver regular reports of campaign results;
- Decent academic record with good computer skills;
- To design Search Engine Strategy.