Testing & Optimization Analyst Job Description Template
Our company is looking for a Testing & Optimization Analyst to join our team.
Responsibilities:
- Use experimental design to optimize website and marketing activities as well as new in-product initiatives;
- Partner with Web Analytics team for insight generation towards Creative Cloud & Document Cloud business;
- Ensure solutions are scalable, repeatable, effective, and meet the expectations of stakeholders;
- Partner with Marketing to identify key visitor segments, draft ‘user stories’ for the ideal customer experience for each segment;
- Work to help enhance customer experience across various touchpoints on Adobe.com.
Requirements:
- 4-5 years of experience in analytics and/or marketing analytics. Experience in B2C and eCommerce is preferred;
- Experience with web analytics tools such as Adobe Analytics (strongly preferred), Google Analytics, or Core Metrics;
- With an innovative and analytical mind set, experience to interpret user journey and experience data before translating it to a range of audiences.