Marketing Research & Content Specialist
Avathon
Who We Are & Why Join Us Avathon is the leading Industrial AI autonomy platform, helping customers across heavy industries -- energy, mining, manufacturing, aerospace, defense, and logistics -- accelerate the journey toward autonomous operations. Our platform is built on a Computational Knowledge Graph foundation that contextualizes and connects operational data across siloed systems, bringing together time series, structured, unstructured, and machine vision data to power AI-driven applications in asset performance management, supply chain intelligence, visual AI, and global trade management. With capabilities spanning digital twins, normal behavior modeling, natural language processing, and computer vision, Avathon delivers real-time predictive intelligence and agentic decision-making at industrial scale. Cutting-Edge AI Innovation -- Join a team at the forefront of AI, developing groundbreaking solutions that shape the future. High-Growth Environment -- Thrive in a fast-scaling startup where agility, collaboration, and rapid professional growth are the norm. Meaningful Impact -- Work on AI-driven projects that drive real change across industries and improve lives. Learn more at: avathon.com Location: Bangalore (onsite). Work Mode: Onsite 5 days Experience: Atleast 5+ years Industry Background Preferred: Enterprise AI Technology, Manufacturing, Energy (conventional and renewables), Aerospace & Defense, Supply Chain and Transportation, Industrial Technology About the Role We are looking for a marketing professional with the ability to manage projects across conceptualising, researching, writing, and editing content for our B2B audience. This includes website copy, thought leadership pieces, presentations, white papers, articles/blog posts, videos, social media, and more. You will be responsible for maintaining the voice of the Avathon brand, its products, and solutions. You must have the ability to work both independently and collaboratively to meet deadlines and develop cohesive and well researched concepts. This role involves close collaboration with teams across sales, product development, and marketing to help generate leads, conduct Marketing research and promote content. If you can quickly absorb, analyze, and translate complex information, research and technologies into compelling content, we want to talk to you! What You’ll Do
- Monitor competitor strategies, products and marketing efforts to identify potential market opportunities
- Translate complex data into easy-to-understand reports, graphs, and presentations for stakeholders.
- Bring to life the concept and execution of our artificial intelligence (AI) products and solutions for marketing and sales initiatives.
- Research and compile information to prepare moderately complex documents.
- Create and/or facilitate the production of content to support current sales, demand generation, and marketing efforts.• Help maintain a library of current content and ensure timely updates when necessary.
- Predict future sales trends and market shift, provide insights into customer demands, identify customer needs and content gaps, and recommend new content formats and channels.
- Ensure consistency across all content in terms of style, tone, format, nomenclature, and brand voice.
- 5+ years of content writing experience, preferably in the AI or enterprise technology field as industry domains listed above.
- Degree in Marketing, English, Communications, Journalism, or a related field.
- Understanding of data science, advanced analytics, and/or related technologies.
- Preferably but not limited to a background in energy, oil & gas, manufacturing, automotive, aerospace and defence, and supply chain is a plus.
- Experience conducting research using multiple reputable sources.
- Proficiency with Microsoft Office suite.
- Excellent written and verbal communication skills in English with strong grammar and attention to detail.
- Ability to take direction, manage time independently, and work collaboratively with cross-functional teams.
- Comfort working in a dynamic, fast-paced environment with stakeholders across multiple departments.
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