Social Media Manager
Full-time
Acme Services Private Limited
Job Description:
1. Social Strategy & Content
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Build and execute Nykd s social media strategy across Instagram YouTube and emerging platforms.
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Develop monthly content calendars aligned to launches campaigns and key sale moments.
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Lead ideation for reels static content IPs memes and community-driven formats.
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Ensure brand voice is sharp relatable and culturally relevant.
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Drive engagement growth (not just reach) through relatable humour trends and conversation-led content.
2. Influencer Marketing
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Build and scale a strong influencer ecosystem (macro micro and creators).
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Lead influencer campaigns end-to-end: identification negotiation briefing execution tracking.
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Create long-term creator partnerships and recurring brand IPs.
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Drive measurable ROI across awareness engagement and conversions.
3. Performance & Analytics
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Track KPIs: reach engagement rate saves shares follower growth and conversions.
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Translate insights into actionable content improvements.
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Work closely with performance marketing to amplify high-performing content.
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Benchmark against key lingerie and fashion brands in the market.
4. Community & Brand Building
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Own community management and social listening.
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Build a culturally relevant conversation-led brand presence.
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Respond to trends quickly while maintaining brand consistency.
Vacancy posted a month ago
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