Digital Product Analyst

Description:Position Title: Digital Product AnalystRoles & Responsibilities:- Conduct end-to-end product analytics to support feature development, shopper-journey optimization, and continuous improvement across web and app experiences.- Utilize big-data analytics, experimentation, and test-and-learn methodologies to uncover actionable insights that drive the Digital Shopper Experience.- Manage key quantitative measures across digital channels, including page engagement, site friction points, traffic and conversion metrics, personalization performance, and transactional behaviors.- Take an answers-first approach to analytics by understanding business objectives, determining what data is needed, and proactively shaping visibility into KPIs and product performance.- Deeply understand data tables, schemas, and data architecture; partner closely with data engineering and business teams to design the optimal approach for extracting, modeling, and presenting data (BI dashboards, automated pipelines, ML-powered interfaces, etc.)- Identify unmet data needs and work with cross-functional teams to ensure they are resolved in a timely and scalable manner.- Build automated and scalable reporting pipelines that provide intuitive, reliable visibility into product and shopper experience performance.- Create clarity amid ambiguitytake initiative in shaping analytical approaches, defining requirements with stakeholders, and navigating complex or unclear data environments.- Foster a data-driven culture by increasing accessibility to insights, improving data visibility across teams, and promoting best practices in measurement and experimentation.- Partner with product, UX, engineering, and business stakeholders to define success metrics, design experiments, and translate behavioral data into meaningful business outcomes.- Communicate insights and recommendations clearly and succinctly to senior leadership, ensuring insights lead to well-informed decisions and strategic prioritization.- Build trust and strong relationships across a wide variety of internal and external partners; represent the analytics function effectively and collaboratively.- Contribute to a test-and-learn culture by designing experiments, measuring impact, and driving continuous improvement across the customer journey.Experience Required:- 69 years of experience in product analytics, digital analytics, or data analysis, ideally in e-commerce, retail, grocery, or consumer digital products.- Experience conducting user behavior analysis, funnel analysis, and experimentation (A/B testing).- Strong SQL skills and experience with analytics tools (e.g., Snowflake, BigQuery, Databricks, Looker, Tableau).- Familiarity with product development processes and agile methodologies; ability to partner effectively with product managers. engineers and UX teams.- Experience defining KPIs, building dashboards, and automating recurring reporting.- Strong communication skills with the ability to translate complex data into actionable insights for both technical and non-technical audiences.Skills Required:- Adobe Analytics- Modern BI and dashboarding tools.- Analytical problem-solving, data storytelling, experimentation design.- Collaboration with product, UX, and engineering teams.- Agile methodologies and product-focused metrics. (ref:hirist.tech)