data management - salesforce.

Role Summary

We are looking for Salesforce Data Hygiene Analysts / Specialists to support ongoing data quality improvement activities in Salesforce. The role will focus on executing defined data hygiene rules and playbooks, including deduplication, field standardization, data cleaning, enrichment, and recurring quality checks.

The team will work closely with the in-house Salesforce Product team and will be responsible for ensuring that Salesforce records are cleaner, more consistent, and more complete over time. This is an execution-focused role where the BLR team will operate within clearly defined rules, processes, and approval boundaries.

Key Responsibilities

The Salesforce Data Hygiene Analyst / Specialist will be responsible for:

Data Cleaning and Standardization

● Review Salesforce records flagged for data quality issues through reports, dashboards, or team feedback

● Clean and standardize key fields based

● Correct formatting inconsistencies across fields such as account names, contact names, industries, countries, regions, phone numbers, email domains, and other key fields.

● Identify incomplete, incorrect, dup

licate, or inconsistent records and take action based stakeholder inputs

Deduplication Support

● Review potential duplicate Accounts, Contacts, Leads, or other Salesforce records.

● Validate duplicates using defined matching rules and available source data.

● Merge, tag, update, or escalate duplicate records based on the agreed process.

● Maintain proper audit notes where required.

Data Enrichment

● Enrich Salesforce records with additional data points

● Update missing or outdated information such as company details, industry, region, website, or other fields.

● Ensure enriched data follows the required naming conventions and field standards.

Recurring Data Hygiene Execution

● Execute recurring hygiene tasks on a predictable cadence, such as daily, weekly, or monthly data checks.

● Work through assigned record lists, reports, or queues within agreed turnaround times.

● Track progress and completion status for assigned tasks.

● Support backlog clean-up efforts as well as ongoing steady-state hygiene activities.

Issue Identification and Feedback

● Document recurring data issues, rule gaps, unclear scenarios, or exceptions.

● Escalate ambiguous cases to the in-house team for guidance.

● Provide feedback on patterns observed in Salesforce data quality issues.

● Help maintain simple issue logs and process notes for continuous improvement.

KPI and Reporting Support

● Maintain simple data quality KPIs and operational trackers.

● Report metrics such as number of records reviewed, number of records cleaned, duplicate count, field completeness, enrichment completion, and exceptions raised.

● Share regular status updates with the in-house team.

experience

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