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Staff Product Designer — AX & Growth (DLG)

Okta

Secure Every Identity, from AI to Human

Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence.

This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk.

Staff Product Designer — AX & Growth (DLG)

About the Role

Auth0, part of Okta, is redefining identity for a world where users aren't only human. AI agents are beginning to sign up, authenticate, and act autonomously — and Auth0 is building the infrastructure and experience layer for that shift. This role is a foundational design hire on  Auth0's India Design Team, part of the global design team. Working at the frontier of  Agent Experience (AX) : designing for a largely headless, invisible-UI world where the "user" is often code acting with intent, not a person.

You'll join a small pod of PMs and engineers actively defining Auth0's agentic vision from scratch — there's no existing pattern library, so you'll help create it: how agents sign up, authenticate, execute tasks, and how humans stay in control without micromanaging them.

Alongside this, you'll own signup and onboarding design for a new customer: the  AI-powered developer, whose workflows involve agents and automated tooling from day one. The same instincts that build trust for a human overseeing an agent also build trust for a developer signing up for a self-serve product. We're looking for a  self-starter  who generates their own hypotheses and builds the roadmap as they go.

What You'll Do

Agent Experience (AX) 

- Shape Auth0's agentic vision alongside a small, fast-moving team of PMs and engineers.

- Define the "what" for agents — interaction models for signup, execution, and backend operations, largely invisible to a screen.

- Define the "how" for humans — trust, transparency, and control (errors, edge cases, audit trails) for orchestrating agents.

- Identify the problems worth solving yourself; establish patterns and protocols others adopt.

- Own the full lifecycle: definition, prototyping, validation, iteration.

Growth & Onboarding (DLG) 

- Define signup and onboarding for the AI-powered developer — rethinking self-service as workflows become increasingly automated.

- Own subscription, pricing & packaging strategy end to end; shape the Growth roadmap with Product and Engineering.

- Define how design impact is measured (e.g., via Pendo, Heap); lead research and turn insight into action.

- Simplify high-leverage developer workflows into elegant, self-service experiences.

Craft & Influence 

- Be a thought partner to the design manager; raise the craft bar across the Global Design Team.

- Mentor designers; translate AI/technical concepts into practical guidance for PMs and engineers.

- Represent design in roadmap discussions for both AX and Growth.

Who You Are

- 10+ years of human-centered product design experience with a portfolio showing strategic ownership and strong craft.

- A true self-starter — you've built experiences or practices from scratch, without a roadmap handed to you.

- Comfortable designing for headless, low-UI, API-first surfaces.

-  Experience designing for AI agents or agentic systems is a huge plus  — you've tackled invisible-UI, trust, or automation problems before, not just discussed them.

- Track record owning onboarding/self-service experiences at scale, backed by PLG and conversion metrics fluency (Pendo, Heap, or similar).

- Comfortable in ambiguity, technical conversations, and fast-moving, undefined team settings.

- A multiplier — you elevate others and build alignment without formal authority.

- Bonus: engineering/front-end background.

Why Join Us

- Help write the vision, not just implement it — a founding voice on AX and Growth

- Shape two frontiers at once: invisible AX for agents, and growth for AI-powered developers.

- Operate at staff scope, with real influence over strategy and craft.

- We believe in augmentation, not replacement — and in design as problem-solving, not artifacts.

- Be a founder of a new discipline, architecting how growth and agentic systems work together.

L1-Hybrid

P23063_3156978

The Okta Experience

We are intentional about connection. Our global community, spanning over 20 offices worldwide, is united by a drive to innovate. Your journey begins with an immersive, in-person onboarding experience designed to accelerate your impact and connect you to our mission and team from day one.

Okta is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran. We also consider for employment qualified applicants with arrest and convictions records, consistent with applicable laws.

If reasonable accommodation is needed to complete any part of the job application, interview process, or onboarding please  use this Form to request an accommodation.

Notice for New York City Applicants & Employees: Okta may use Automated Employment Decision Tools (AEDT), as defined by New York City Local Law 144, that use artificial intelligence, machine learning, or other automated processes to assist in our recruitment and hiring process. In accordance with NYC Local Law 144, if you are an applicant or employee residing in New York City, please  click here to view our full NYC AEDT Notice.
Vacancy posted 21 hours ago
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