Senior Executive - Copy & Content
Fraganote
Senior Executive - Copy & Content
Start Date
Starts Immediately
CTC (ANNUAL)
Competitive salary Competitive salary
Experience
2 year(s)
2 year(s)
Apply By
Not Provided
Posted 5 days ago
Job
Be an early applicant
About the job
About the Role
Were looking for a Creative Copywriter who understands the fast-paced world of D2C. Youll be responsible for crafting compelling, high-converting copy across social media, e-commerce platforms, and quick commerce channels. This role blends creativity with performance thinkingideal for someone who can generate ideas and execute them effectively.
Key Responsibilities
- Develop engaging and on-brand copy for social media creatives (Instagram, Facebook, etc.)
- Write high-converting copy for Meta Ads
- Conceptualize and script short-form video content (Reels, ads, UGC-style videos)
- Collaborate on ideation and brainstorming for campaigns, launches, and always-on content
- Plan and contribute to monthly social media calendars aligned with brand goals
- Create optimized copy for E-Commerce and Quick Commerce platforms (product descriptions, landing pages, banners)
- Optimize content for SEO, CRO, and platform-specific best practices
- Write and edit high-impact copy for performance ads, email marketing, and retention
- campaigns
- Work closely with designers, performance marketers, and brand teams to execute campaigns
- Ensure consistency in packaging copy and offline brand communication
- Stay updated on D2C trends, consumer behaviour, and platform best practices
Requirements
- Proven 2-3 years of experience as a copywriter in a D2C brand or agency
- Strong portfolio showcasing social creatives, ad copy, and campaign work
- Hands-on experience with Meta Ads copywriting
- Ability to think creatively while keeping performance metrics in mind
- Experience in scripting for short-form video content
- Familiarity with e-commerce and quick commerce ecosystems
- Strong understanding of social media trends and content formats
- Excellent communication and collaboration skills
Earn certifications in these skills
Who can apply
Only those candidates can apply who:
1. have minimum 2 years of experience
Salary
Probation:
Duration:
Salary during probation:
After probation:
Annual CTC: Competitive salary
Number of openings
1
Editor’s note
Information above is Internshala's interpretation and paraphrasing of what we found on the shared link.
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