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Senior Executive - Copy & Content

Fraganote

Senior Executive - Copy & Content

Start Date

Starts  Immediately

CTC (ANNUAL)

Competitive salary Competitive salary

Experience

2 year(s)

2 year(s)

Apply By

Not Provided

Posted 5 days ago

Job

Be an early applicant

About the job

About the Role

Were looking for a Creative Copywriter who understands the fast-paced world of D2C. Youll be responsible for crafting compelling, high-converting copy across social media, e-commerce platforms, and quick commerce channels. This role blends creativity with performance thinkingideal for someone who can generate ideas and execute them effectively.

Key Responsibilities

  • Develop engaging and on-brand copy for social media creatives (Instagram, Facebook, etc.)
  • Write high-converting copy for Meta Ads
  • Conceptualize and script short-form video content (Reels, ads, UGC-style videos)
  • Collaborate on ideation and brainstorming for campaigns, launches, and always-on content
  • Plan and contribute to monthly social media calendars aligned with brand goals
  • Create optimized copy for E-Commerce and Quick Commerce platforms (product descriptions, landing pages, banners)
  • Optimize content for SEO, CRO, and platform-specific best practices
  • Write and edit high-impact copy for performance ads, email marketing, and retention
  • campaigns
  • Work closely with designers, performance marketers, and brand teams to execute campaigns
  • Ensure consistency in packaging copy and offline brand communication
  • Stay updated on D2C trends, consumer behaviour, and platform best practices

Requirements

  • Proven 2-3 years of experience as a copywriter in a D2C brand or agency
  • Strong portfolio showcasing social creatives, ad copy, and campaign work
  • Hands-on experience with Meta Ads copywriting
  • Ability to think creatively while keeping performance metrics in mind
  • Experience in scripting for short-form video content
  • Familiarity with e-commerce and quick commerce ecosystems
  • Strong understanding of social media trends and content formats
  • Excellent communication and collaboration skills

Earn certifications in these skills

Who can apply

Only those candidates can apply who:

1. have minimum 2 years of experience

Salary

Probation:

Duration:

Salary during probation:

After probation:

Annual CTC: Competitive salary

Number of openings

1

Editor’s note

Information above is Internshala's interpretation and paraphrasing of what we found on the shared link.

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Vacancy posted 8 days ago

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