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Product Marketing Manager

Full-time

Artmac Soft LLC

Who we are

Artmac Soft is a technology consulting and service-oriented IT company dedicated to providing innovative technology solutions and services to customers.

Job Description:

Job Title : Product Marketing Manager

Job Type : Full-Time / Part-Time

Experience : 3 years

Location : Hyderabad Telangana

Responsibilities:

  • Develop product positioning and messaging that clearly explains the value of our products.
  • Understand customer pain points through customer research feedback and market analysis.
  • Conduct competitor research and identify market trends.
  • Create buyer personas and target customer profiles.
  • Plan and support product launches and feature releases.
  • Create sales enablement materials such as presentations battle cards case studies and product documents.
  • Work closely with Product Managers to understand product features and communicate them effectively to customers.
  • Partner with Sales and Marketing teams to improve product awareness and adoption.
  • Track product performance and gather customer feedback for future improvements.

Must Have Experience:

  • Product Positioning & Messaging
  • Product Launches Market Research
  • Competitive Analysis
  • Customer Insights / Customer Research
  • Sales Enablement
  • Cross-functional collaboration with Product Sales and Marketing teams

Good to Have:

  • Experience in SaaS Technology or B2B products
  • Pricing and Packaging Strategy
  • Customer Segmentation.

Qualification:

  • Bachelors degree or equivalent combination of education and experience.

Vacancy posted 1 day ago
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