Character Designer & Illustrator

Role Description We are looking for a talented Character Designer & Illustrator to help us create an original, commercially appealing character brand. The goal is to develop a lovable set of characters that can be used across digital content and merchandise, including greeting cards, stickers, plush toys, stationery, and other gift products. We want someone who can take an idea from early concept stage through to polished illustrations, while creating characters that feel distinctive, memorable, and scalable as a brand. What you’ll be doing Develop original character concepts from scratch Create character style explorations and visual directions Design appealing facial expressions, poses, and personality traits Produce polished character illustrations in a consistent style Prepare character sheets, expression sheets, and pose variations Help define the visual identity of the characters, including shapes, proportions, colors, and signature features Ensure designs are suitable for merchandise such as greeting cards, stickers, plush, and stationery Refine concepts based on feedback and collaborate on creative direction What we’re looking for Strong portfolio showing character design and illustration work Experience creating cute, expressive, commercially viable characters Ability to create characters with clear personality and emotional appeal Strong understanding of shape language, color, expression, and silhouette Ability to work in a clean, consistent illustration style Experience designing for consumer products or merchandise is a plus Ability to deliver layered, editable source files Good communication and ability to take feedback well Ideal experience Character design for brands, mascots, children’s products, stick