Static & Motion Graphic Designer

Purpose: As part of the Creative Unit, you will support and execute creative tactics defined by the PODs across multiple channels — including paid media, EDMs, UI/UX landing pages, and social media content. You will work closely with Copywriters, Performance Marketers, Product Designers, and AI Engineers to translate strategic direction into high-quality, conversion-focused static and motion creatives. This is a maker’s role, not a strategist’s. It is ideal for a designer who understands what drives performance in paid media, enjoys rapid experimentation, and is motivated by producing best-in-class creatives that scale across platforms. The Graphic Designer (Static & Motion) plays a critical role in driving creative performance, innovation, and consistency across Valerie’s brand portfolio — ensuring every asset is platform-native, on-brand, and built to convert. Accountabilities: Collaborate with Creative, Product, and Performance teams to deliver high-impact paid media creatives across Valerie brands and investment portfolios. Drive creative quality and innovation for performance campaigns, balancing speed with execution excellence. Apply platform best practices, creative hygiene, and performance learnings consistently across outputs. Make day-to-day creative decisions aligned with Valerie’s values, creative frameworks, and brand standards. Creative Execution (Paid Media Focus) Translate POD briefs into high-performing static and motion creatives for paid acquisition and retention campaigns. Produce cross-channel assets, including: Paid social ads (Meta, TikTok, YouTube) Short-form motion videos and animated ads EDM and lifecycle marketing visuals Landing page and UI/UX design components Own execution of multiple creative variations per concept to support A/B testing and creative iteration. Ensure assets are mobile-first, thumb-stopping, and designed fo